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India is seeing rapid increases in both internet and smartphone usage. IAMAI (Internet and Mobile Association of India) produced a survey estimating that 346 million Indians engage in electronic transactions and use digital payments for online shopping.
Instagram Close Friends, Twitter Circle, and the magic of restricted access “I post a lot of Stories on Instagram,” says Kanishka Thakur, a 24-year-old digital marketing professional from Nashik. Aware that her stream-of-consciousness uploads can come
The ways that the workplace has changed in recent years, becoming portable and virtual in many ways, may be part of lasting disruptions for the enterprise. That was the topic for a panel at Agora’s RTE2022 real-time engagement conference held online last
So many people are looking for the “easy way” these days. And to be fair, the marketing industry is all about selling it to you. But here’s the thing with the “easy way”…nothing worth having was ever gotten that way. Plus, the “easy way” is
Last week I was sitting in a café with my partner when we decided to go to Iceland on holiday in 3 weeks’ time. She said to me, “you look at the flights and I’ll look at the Airbnbs”. I bet you have read that and think it’s quite natural to sit
Your step-by-step guide for using LinkedIn Live to grow your brand and connect with your community face to face. Lights. Camera. Action! Are you ready to jump on the LinkedIn Live bandwagon but need help figuring out where to start? We’ve got you
Today’s Ask An SEO question comes from Abdul from Nairobi, who asks: “I’m a junior in-house SEO for a company that resells items both in a traditional store and online. Is there a way to create linkable assets for a reseller company like the one I am
So you've put your money into building the best possible advertising campaigns. And you're attracting clients... but at too slow a rate—and you're probably wondering what to do about it. In short, you're pouring cash into marketing but not getting the
The online environment is rife with conversations to LISTEN to. Consumption of information is at an all time high in our current environment. But are you LEADING in any of your conversations? As individuals, and as businesses, we are all only passionate
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